Scent is story. Let’s find yours.

Perfumes crafted to linger—on skin, in memory, and in mood.

We believe every
scent is a story.

Every fragrance in our collection is a chapter—layered with spice, softness, and soul.
Our Perfume Oils melt into the skin for a subtle, lasting whisper.
Our Eau de Parfums leave a trail that turns heads and stirs memories.
We don’t just sell perfume, we bottle emotions.
Yours are waiting to be named.

Locally Made •

Cruelty-Free •

Vegan •

Long-wearing •

Unisex •

Timeless •

Locally Made • Cruelty-Free • Vegan • Long-wearing • Unisex • Timeless •

A collection of our signature perfume oils in mini form designed to wear, layer, and find the scent that feels most like you.

Perfume Oil Discovery Set

Our complete Eau de Parfum range in mini sizes — a chance to explore every scent at your own pace and see what fits.

Eau de Parfum Discovery Set

Explore our Eau de Parfum Discovery Set

Choosing the right scent is extremely personal, and our Discovery Set makes it effortless. With mini bottles of all SEVEN of our signatures fragrances, it’s the perfect way to explore each scent and discover the one that’s uniquely you.

  • "This might just be the future when it comes to perfumes."

  • "So obssesed with Hidden Alchemy's perfume oil range! My favourite scent is La Boheme which has got a spicy, fresh and aromatic scent and smells so unique!"

  • "Can I just say WOW, these are so special. They smell absolutely stunning, I haven't got so many compliments on my fragrance before they really last!"

  • "Unearthed is such a nice, musky, floral scent."

  • " I think definitely chose the right scent for me! It’s my fave of the 4, even though they are all lovely!"

  • "I recently purchased the discovery set and am absolutely loving it. They are all amazing and I’m actually having trouble choosing my favourite! Really delicate but long lasting fragrances. Highly recommend!"

Our collection

Eau de Parfums

Perfume Oils

Discovery Sets

Bundles & Sets

Our story

Welcome to HIDDEN ALCHEMY, an Australian-owned lifestyle brand dedicated to accessible luxury with our hand-filled Perfumes

Crafted on the beautiful South Coast of NSW, our fragrances feature only the finest, ethically sourced ingredients, blending pure essential oils and fine fragrance. Proudly vegan, cruelty-free, skin-safe, and gender-neutral, our Perfume Oils and Eau de Parfums, reflect our love for fragrances and a deep commitment to sustainability.

Join us in experiencing our luxurious scents, perfect for all occasions, and designed to accompany you anywhere. HIDDEN ALCHEMY - where luxury meets ethics.

Follow Our Scent Journey on Instagram

The best set for this festive season is here - Starter Bundle 🎄 Share your fave scent + the other 6 fragrances in little bottles to show your love and appreciation. Perfect for a gift to yourself, too! 🤎
Here's a scent that feels grounded yet effortlessly elegant. Unearthed, with its warm and timeless notes, captures the essence of earthy sophistication. Your go-to fragrance for moments of connection and calm.
Celebrate the holidays with our gorgeous scents ✨ Our Perfume Oils bring warmth and sophistication to every moment, making it the perfect addition to your festive season. Enjoy 30% off storewide—because everyone deserves a little extra magic
This holiday season, delight in the magic of giving. Enjoy 30% off storewide as our gift to you 🎁 Spread the cheer before it’s gone xx
One day to go before you experience our holiday deals. 1 Dec 2024. Because you deserve gorgeous scents this season 🎄
What about a fragrance that brings effortless elegance to your space and senses? That's La Boheme. Soft, refined, and timeless. Browse our collection and experience this fresh sensation 🤍
Bold. Soulful. Unforgettable. Immerse yourself in the rich and vibrant essence of Ode to Africa 🤎 Also available in Eau de Parfum.